Mid Atlantic Seminar & Trade Show
The Mid-Atlantic Seminar & Trade Show, organised by the airline Icelandair, was held in Reykjavík in early February. It is an annual key event in tourism and offers the ideal setting for travel industry professionals from around the globe to meet, work together and exchange ideas.
Conveniently located in Iceland, midway between Europe and North America, buyers have the opportunity to work with premium suppliers from Iceland, Scandinavia, USA and Canada. Attendees of the Mid-Atlantic this year were a total of 650 from 15 countries
This relaxed environment allows participants to interact in productive work-shops, multiple seminars and dinner parties as they strive to develop their business relationships.
These seminars have proven to be a great success in strengthening the ties between thousands of travel professionals.
Northsailing took part in the show this year along with many other companies in the tourism business.